I have chosen four of the forty thumbnails for the Organic Food Company Logos and have done 5 different variations of each one. I am leaning towards Sunny Bunny. I think it will appeal to a young crowd, especially young women with children. It’s also a memorable and recognizable logo and name.
Here I have a variety of fabricated logos for organic food companies. For some reason, I am inclined to the idea of a rabbit and carrot together. I feel like the more pure and nature like the logo is, the more organic it will come across. I also played around with curving lines and biomorphic shapes because they remind me of plants, and plants come from nature.
Because I appreciated both the “bird eating the brain” idea and the “thought vomit” so much I decided to meld them together as one idea. I’m glad I did. I think the idea of the Ganzfeld Effect comes off stronger and this version is a lot creepier. I chose to isolate certain objects in color, as they have a great importance. The brain and the bird picking at the brain was a crucial portion of the picture, so having them in color against gray scale helped to have them stand it. It seemed natural for the words to pour into the moving objects. I think it helps with the flow of the picture. the objects or thoughts are coming out of the mans mouth, but wait the ganzfeld effect (the text) is being sucked in… there is a lot to take in on this book cover, but i was hoping that when i make it mixed in color and grayscale that it would be easier to navigate and also creepier.
I narrowed the selection from the thumbnails to 5 (6 if you count the one that I did twice, but differently). I wanted something graphic in nature. Eye-catching, but also a cover that would describe the Ganzfeld process a little, so the inside jacket could essentially make sense of the cover. Out of all of these I would have to say that I care for the bird eating the brain and the one with the man “throwing up” his thoughts.
I feel like this sort of design and advertising really works and speaks to a range of audiences. 1. The phrase is repeated. It’s hard to forget something that is repeated and ingrained in your memory. 2. the simplicity. it’s just a pink bunny that won’t stop playing the drum. I’ve always like this advertisement as a commercial or in a print ad. The color of the bunny as well as it’s accessories really helps with connecting as well as for entertainment value. At think at times the commercials may have gotten on our nerves, but we always have remember the pink bunny and what it stood for energizer…